Craig is a digital marketing professional who lives in Colorado Springs, Colorado. Craig has developed a keen understanding of both the major algorithms used in search and the most effective strategies for them. He actively participates in ongoing research about ranking factors for the Google algorithm.
Craig went to the University of South Dakota and majored in Contemporary Media & Journalism. He’s been working in digital marketing since 2009, focusing primarily on search engine optimization. He is an active member in the digital marketing community– guest teaching search engine optimization at the University of Colorado at Colorado Springs for the digital marketing department. He also teaches digital marketing for the Better Business Bureau of Southern Colorado, consults search engine optimization for the Small Business Development Center, and has taught Google Maps Certification for Colorado Springs Regional Business Alliance. Craig is on the Board of Advisors for the digital marketing website Inbound.org and actively presents at MeetUps locally in Colorado Springs.
Craig attends various digital marketing conferences including Inbound.org and Mozcon. He is certified in the following: Google Analytics, Google Adwords, Yext, Hubspot, and DistilledU.
He is a co-creator of the structured data markup website jsonld.com and is the owner of Classy Brain, a digital marketing firm based in Colorado Springs.